Episodes
Thursday Jan 16, 2020
Episode 38: The Amazon Effect
Thursday Jan 16, 2020
Thursday Jan 16, 2020
Amazon has impacted the sports nutrition industry, but was it all bad? Josh and Ryan dive into how to leverage Amazon to your advantage.
Thursday Jan 09, 2020
Episode 37: Brand Experience
Thursday Jan 09, 2020
Thursday Jan 09, 2020
Do you feel something when you buy your supplements from your favorite brand? If you do, they've probably created a brand experience. Josh and Ryan discuss the importance of a brand experience and how to create one.
Thursday Jan 02, 2020
Episode 36: Brand Aesthetics and Package Design
Thursday Jan 02, 2020
Thursday Jan 02, 2020
Josh and Ryan dive into brand and package aesthetics within sports nutrition. Standing out on store shelves and the digital shelf is important, what are ways in which your brand can do that? Listen now!
Thursday Dec 26, 2019
Episode 35: 2019 Golden Shaker & Shaky Awards
Thursday Dec 26, 2019
Thursday Dec 26, 2019
Every podcast needs an award show right?! Josh and Ryan give out their 2019 awards on a variety of funny, positive and negative topics.
Thursday Dec 19, 2019
Episode 34: Current and Upcoming Fads & Trends
Thursday Dec 19, 2019
Thursday Dec 19, 2019
Atkins, South Beach Diet, Whole 30...these are all trends and fads that exist today. Josh and Ryan discuss fad diets and trends from the past and look at potential future fads/trends that may come into the world.
Thursday Dec 12, 2019
Episode 33: Success Hacks
Thursday Dec 12, 2019
Thursday Dec 12, 2019
If you want to be successful, you have to WANT it. Josh and Ryan discuss several hacks to be successful in your professional and personal life.
Thursday Dec 05, 2019
Episode 32: Leveraging Social Media Platforms
Thursday Dec 05, 2019
Thursday Dec 05, 2019
There are a plethora of social media platforms that exist today, some more utilized than others. Josh and Ryan breakdown LinkedIn, Twitter, YouTube, Facebook and Instagram as it relates to the fitness and supplement industry.
Thursday Nov 28, 2019
Episode 31: Black Friday & Cyber Monday
Thursday Nov 28, 2019
Thursday Nov 28, 2019
Black Friday through Cyber Monday are the biggest shopping days of the year for Americans, and huge for sports nutrition. Josh and Ryan discuss how brands are able to deep discount while maintaining customer satisfaction.
Thursday Nov 21, 2019
Episode 30: Exclusives in Sports Nutrition
Thursday Nov 21, 2019
Thursday Nov 21, 2019
Whether you're a brand considering an exclusive deal or a customer who doesn't fully understand them, this episode is for you as Josh and Ryan dive into the reasons why you should and shouldn't engage in exclusive deals.
Thursday Nov 14, 2019
Episode 29: Cause Marketing in Sports Nutrition
Thursday Nov 14, 2019
Thursday Nov 14, 2019
Cause marketing campaigns are good for brands and for the organizations they support. With Generation Z supporting brands who participate in cause marketing, why are sports nutrition companies behind the 8-ball? Josh and Ryan discuss!